Customer experience

Dark data: what it is, and why it’s important

Dark data: what it is, and why it’s important

In the current era of big data analytics, how much data is too big? Companies collect a vast array of data sets on the road to customer engagement. What about the collected data that falls by the wayside?…

Resulticks celebrates 10 years of product growth

Resulticks celebrates 10 years of product growth

In honor of this special day, we spoke with Dakshen Ram, Co-Founder and Chief Innovation and Product officer, and Mani Gopalaratnam, our CEO and CTO to talk about our accomplishments thus far.…

With big data comes big responsibility

With big data comes big responsibility

In the era of digital economy, leveraging data responsibly to fuel business growth is a major point of discussion in the global market. Ensuring the complete privacy, safety, and security at every step of the operation hierarchy is of paramount importance. How can we ensure ethical CX moving forward?…

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Hari B

Dark data: what it is, and why it’s important

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Resulticks

Resulticks celebrates 10 years of product growth

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Gui Zaniol

IoT and smart retail: Bridging offline and online

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Hari B

Personalized CX: truth or myth?

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Rachel Goh Pui Yee

Deterministic vs. probabilistic matching: Accuracy or scale?

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Mani Gopalaratnam

When is your company ready for digital transformation?

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Dark data: what it is, and why it’s important

Dark data: what it is, and why it’s important

In the current era of big data analytics, how much data is too big? Companies…
Resulticks celebrates 10 years of product growth

Resulticks celebrates 10 years of product growth

In honor of this special day, we spoke with Dakshen Ram, Co-Founder and Chief Innovation…
With big data comes big responsibility

With big data comes big responsibility

In the era of digital economy, leveraging data responsibly to fuel business growth is a…
Rohini Srinivas
IoT and smart retail: Bridging offline and online

IoT and smart retail: Bridging offline and online

Shaping custom experiences for maximum engagement is relatively easy behind a screen, but how do…
Why BFSI marketers are failing, and what they can do next

Why BFSI marketers are failing, and what they can do next

However, fast forward to the era of fintech solutions, and the banking sector finds itself…
Personalized CX: Truth or myth?

Personalized CX: truth or myth?

However, more audience means an exponential increase in potential boxes to tick. How do you…
CX Nightmares: 4 horror stories from Resulticks

CX Nightmares: 4 horror stories from Resulticks

Get ready—these tales told from the perspective of an individual customer, are shocking, harrowing, and…
How super apps drive super CX in banks

How super apps drive super CX in banks

Switching between multiple apps to hitch a ride home from a bad day, order comfort…
Rachel Goh Pui Yee
Deterministic vs. probabilistic matching: Accuracy or scale?

Deterministic vs. probabilistic matching: Accuracy or scale?

In this article, we discuss classic identity resolution methods, including deterministic and probabilistic matching as…
Rachel Goh Pui Yee
When is your company ready for digital transformation?

When is your company ready for digital transformation?

In this blog, we will try to offer some insights on how an organization can…
Mani Gopalaratnam
Redefining customer experience through modern messaging solutions: Part 2

Redefining customer experience through modern messaging solutions: Part 2

It’s not a question of whether or not SMS is out of fashion; it’s about…
Anuradha Sriraman
Redefining customer experience through modern messaging solutions: Part 1

Redefining customer experience through modern messaging solutions: Part 1

A recent Resulticks seminar, “Redefining customer experience through modern messaging solutions,” brought together four experienced…
Anuradha Sriraman
IoT and customer experience: 2022 and beyond

IoT and customer experience: 2022 and beyond

Responding to the challenge its customers face when walking the fine line between privacy and…
Mani Gopalaratnam
Smart solutions to accelerate digital-led growth

Smart solutions to accelerate digital-led growth

These nimble solutions are designed to prepare brands for the initial stages of their martech…
ignite2022-apac

Conversations about the future: Ignite 2022, APAC

The APAC edition of the Ignite 2022—Resulticks’ online partner conference that took place on January…
Rohini Srinivas
cx-towards-edge-enabled-future

Resulticks CX 5.0: Towards an edge-enabled future

The emergence of new-age channels such as IoT is promising to bring many enhancements and…
individualizing-customer-journeys

Close encounters of the smart kind: Individualizing customer journeys with first-time visitor data

The baseline for personalization has shifted. It’s no longer a “nice to have.” It’s a…
Mobile app conversion just got easier

Mobile app conversion just got easier

It is essential for almost every brand to provide a seamless mobile experience, one that…
a-newly-christened-Chief-Digital-Officer

A Chief Digital Officer has questions about achieving Digital Transformation Nirvana with a CDP

Dear Hugo: I was recently promoted from Executive VP of Digital Marketing to Chief Digital Officer…
what-to-know-to-fuse-ai-and-cx

What you should know to fuse AI and customer experience

The time of customer centricity is now. Companies are entering new levels of technical sophistication,…
why-cloud-for-customer-experience

Why cloud is the way forward for customer experience

Customer experience has been redefined in the last few decades. The days when the store…
delivering-delightful-customer-experiences-with-ai

Delivering delightful customer experiences with AI marketing

Against the backdrop of rising expectations by both brands and consumers, the customer service landscape…

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Webinars
Connected Experiences Vision

Resulticks & the CDP Institute: Developing a Connected Experiences Vision

23 Oct, 2023

Connected Experience is hailed as the next great audience engagement paradigm, but what does it

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Invest in Your Customers

An I for An I: Invest in Your Customers, and They will invest in you

04 Oct, 2023

In our increasingly complex and competitive mobile world, turning product-centric banking to cus

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the future of banking

Bank to the Future: Join Jim Marous for a look at the future of banking

16 Jun, 2022

Banking 4.0 will eliminate physical bank branches and replace them with digitized experiences. Learn more

conversions through omnichannel

How not to get left on “read” Creating conversions through omnichannel conversations

13 Jun, 2022

In this session, discover why engaging banking customers in omnichannel conversations that evolv

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CX through Modern messaging Webinar

Redefining CX through Modern Messaging Solutions

03 Dec, 2021

Meeting new consumer needs and expectations is critical to business success. 

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Marketing with a KISS

Marketing with a KISS

25 Mar, 2021

Making personalized digital acquisition easy

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