India Holiday 2023: Supercharging Customer Engagement, Elevating Revenue

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As the holiday season approaches in 2023, it is time for businesses in India, especially micro, small and medium enterprises (MSMEs), to identify the best path for increasing share of wallet and revenue. This guide surveys the biggest trends defining consumer behavior in the country now as well as the tactics that will help you win over this evolving audience.

You will learn:

  • The three major trends shaping holiday consumer behavior in India
  • Three key strategies for delivering customer experiences that maximize top-line growth this season
  • Innovative use cases for moving shoppers towards conversion and loyalty

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